The Unorthodox Epicure — Grilling w/ C.B. ‘Stubb’ Stubblefield

Today is a first in my four years here. Indeed, it’s taken me this long to agree to a product partnership. But it’s also taken this long to get an offer about a product I actually love. And this product comes from my home state of Texas. Go figure.

Stubb’s Legendary Bar-B-Q.

Your choice of veggies and meat — Stubb's has you covered.

Your choice of veggies and beef — Stubb’s has you covered.

When the nice folks at Stubb’s contacted me a few months ago, they basically offered up some product and asked me to cook with it — then go tell the world. They didn’t try to sell me on their products. But there would’ve been no need. Truth is, I could’ve started this feature the day they called on me, because I already had several Stubb’s varieties in the fridge and pantry. Yes, I use Stubb’s sauces and marinades regularly and I have for years. About 15 or so years ago, before Stubb’s was so widely available, I even had my father ship me some of the Original Bar-B-Q Sauce to get me through a homesick summer in the Northeast.

I use Stubb’s for a couple of simple reasons. First, they’re delicious products. Second, Stubb’s contains no junk — no MSG, artificial flavors/colors, or high fructose corn syrup — unlike what’s found in most national brands.

Stubb’s Beef Marinade is one of the best bottled secrets in the grocery store.

Beef, vegetables, Stubb's Beef Marinade and a few minutes on the grill — Eureka!

Stubb’s Beef Marinade and a few minutes on the grill — Eureka!

Sure, the name Stubb’s is synonymous with Texas barbecue, but this is so much more. I’ve used it as a brisket marinade before smoking over pecan wood; basted hamburgers with it for some extra zing; and I’ve used it as my secret sauce in Asian stir-fry. Its blend of soy, lime, ginger and red pepper pretty much means this marinade is prepped and ready to cross cultural boundaries right into the land of fusion.

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Asian Beef & Asparagus Grill

Asian Beef & Asparagus Grill — Succulent beef and veggies grilledwith super-premium Stubb's Beef Marinade. Darn right it's good!

Asian Beef & Asparagus Grill — Succulent beef and veggies grilled
with super-premium Stubb’s Beef Marinade. Darn right it’s good!


5.0 from 1 reviews
Asian Beef & Asparagus Grill
Recipe type: Main
Cuisine: American
Serves: 4
  • 1 ½ lbs – Chuck tender, thinly sliced
  • 2 cups – Asparagus, cut into 2-3” slices
  • 2-3 – Small sweet peppers, sliced
  • ¼ cup – Bamboo shoots
  • ¾ cup – Stubb's marinade, divided
  1. In a zip-close bag, combine ½ cup Stubb's Beef Marinade with thinly sliced chuck tender. Place in refrigerator 30 minutes up to 18 hours.
  2. Preheat grill.
  3. In a grill pan, place marinated beef. Cook until starting to brown, about 2-3 minutes.
  4. Add asparagus, peppers and bamboo shoots. Stir fry until beef is cooked and vegetables are crisp tender, about 7-8 minutes, dousing with remaining ¼ cup Stubb's marinade during cooking.
  5. Serve with rice.



  1. Adam! this looks so yummy! I can smell the beef from here!

  2. Adam, that seriously looks so good. I would love to wrap all that up in a soft flour tortilla and throw some hot sauce on it. Oh, and jalapenos and sour cream, of course 😉

    • adamjholland says:

      Thank you, Shea. I’m going to start calling you the pepper queen. You love those jalapenos!

  3. That looks like a great meal and I like the sound of the Stubb’s products – anything that skips the MSG is something I can try. I always wonder why more companies aren’t a little more conscious of all these additives.

    • adamjholland says:

      Good question, Diane. And I think the answer is that many people couldn’t care less. (Just look at the most popular foods and the popularity of certain restaurants.) Fortunately, there are enough of us who do care and that number is growing. I confess that the first test for me is taste. I’ve brought in plenty of all-natural/no preservatives/organic/blessed by the pope stuff into this house an some of it has tasted great. But there is plenty that isn’t. Fortunately, Stubb’s happens to be among the great-tasting/no junk added products. That’s a big deal for me because they have some varieties that are among my regular condiments.

  4. Yum, this looks so good Adam! I love that the sauce has no artificial flavorings and whatnot. Finding an all natural, tasty condiment like that is pure gold. And I love the simple and flavorful dish you made – it looks so tasty! 🙂

    • adamjholland says:

      Thanks, Beeta! It’s rare for me to endorse a product (in fact, I trash quite a few in these pages). Stubb’s has it going on. Glad you stopped by. 🙂

  5. Ahh, I’m jealous! I want to work with the Stubb’s people too–We use their BBQ sauces regularly, and I want to try more. I’m gonna have to look for that marinade next time I go to the store, because it sounds like something my kitchen needs.

  6. I’m a Stubb’s fan and seriously a fan of this dish, Adam! It looks absolutely delish.

  7. Love this simple recipe and now I’m going to have to try Stubb’s! I’ve seen it on the shelves and will have to add it to my BBQ repertoire. Thanks, Adam!

  8. I am not familiar with Stubb’s but you can bet, I will buy some next time I’m at the store because if you recommend it, I know it’s going to be great!

  9. So glad I found your page (thanks Mama Steph!). Let me know if you’d like to do a fancy schmancy cooking demonstration at Rose City Farmers Market in Tyler. We’d LOVE to have you!

    • adamjholland says:

      Thank you, Carmen. I’m a big fan of Mama Steph and of farmers markets! I know that Rose City is a good one!

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